IoT in hospitality

Why hotels are turning to the Internet of Things

Hotel businesses increasingly turn to the Internet of Things (IoT) to generate new revenue streams. Reaching out and connecting with their guests has never been easier.

Here are some of the most beneficial uses of IoT in the hospitality sector.

Lower HR and front desk costs

Automating manual processes, with less extra staffing at peak times.

Engagement and reviews

Information for guests during their stay, and problems fixed before they check out.

Fewer daily disruptions

Facilities and inventory monitored remotely, issues caught early.

Cheaper maintenance

Equipment that alerts staff when it needs attention, and energy use under watch.

Guest habits and preferences

What guests order, watch and use, for marketing and personal communication.

Personalized rooms

Sensors that adjust light and temperature so the room feels more like home.

Operations

Lower costs, fewer disruptions

The hotel industry is one of the most competitive in the world: hotels constantly look for ways to lower costs and increase profits.

Save on HR and front desk costs

One way to stay competitive is automating manual processes. For example, a hotel can use IoT to monitor its front desk employees' performance and record their interactions with guests. This information can be used to improve customer service or to create a personalized experience for each guest.

It can also save money on human resources: it reduces the need for additional staffing during peak seasons or when there is an influx of new guests at certain times of the year. It can reduce employee turnover by providing more stability in their jobs over time, which is likely to improve morale within the organization.

Ensure fewer daily disruptions

IoT helps hotels stay efficient by letting them monitor their facilities remotely. They can quickly identify issues before they become major problems for employees or customers, and take corrective measures immediately.

It also helps hotels keep track of inventory levels, so they can prevent shortages during peak periods or holidays, which would otherwise cost them money and often result in lost business.

Reduce the cost of scheduled maintenance

IoT can reduce scheduled maintenance costs by monitoring equipment and alerting maintenance staff when necessary. Jobs can be scheduled ahead of time, knowing exactly when they need to be done, which helps reduce labor costs.

By monitoring power usage, IoT also makes the hotel more efficient with its energy: it alerts staff when they need to turn off lights or start a ventilation system, so they do not consume too much electricity. Running a building on what its sensors read is what the smart building solution is about.

Guests

Closer to every guest

One of the most important IoT benefits is the ability to provide more customer engagement.

More customer engagement and positive reviews

A hotel's IoT technology can provide more customer engagement, for example by giving guests information about nearby attractions, so they can decide where they want to go during their stay.

Hotels can also use it to increase the number of positive reviews. If there is a problem with a room or a service, guests can notify staff through an app or a text message, and the report is handled as negative feedback internally. The staff then have the opportunity to fix it before the guest checks out, which helps hotels improve their overall rating and attract more customers.

Understand guests' habits and preferences

Hoteliers can use IoT to better understand what guests are doing and what they like or do not like about their accommodation: what kind of room service is ordered and at what times, what guests watch on television, or which areas of the hotel they frequent most (pool, gym, bar).

Hotels can use this knowledge to improve their marketing, for example by offering incentives for visiting certain areas at certain times of day or night, such as free Wi-Fi access in some areas. It also lets them personalize communication with each guest: if a guest visits the hotel in May every year, the hotel can start communicating in February or March and offer an early booking discount.

Measuring how spaces are actually used, room by room, is the subject of the office space utilization case study.

Personalized room settings

Hotels can use IoT-enabled devices such as sensors to determine guests' needs and preferences, then adjust the room so it feels more like home, whether that means more light or a more comfortable temperature. It makes the stay more comfortable and luxurious, and it opens up new possibilities for how hotels engage with their guests.

Conclusion

Hotel management, automated

Traditionally, hotels are run and managed by humans. With the advent of IoT, things may slowly be changing, and in some cases for the better.

By using internet-connected devices in a hotel, staff efficiency and customer service ratings are now seeing an all-time high. Hotel management can automate systems and services, offering guests better hospitality and employees a better work environment.

At Thinger.io, the team works each day to make the implementation of IoT easier in different industries. If you are in the hotel sector, the smart building solution may interest you. The plans take you from the sensor to the dashboard in just a few minutes, with metrics and alerts included.

White labeling is included in the Medium and Large plans.

IoT for your hotel

If you are in the hotel sector, start from the smart building solution or compare the plans.